This locally owned toy store sells old-fashioned, no bells-and-whistles toys, plus offers shoppers a uniqe selection. It specializes in educaitonal toys and had a knowledgable staff who can help with your selection.

Bright Idea Toys just moved to this new location in May 2012 and celebrated its sixth year in business in Town and Country. Owner Nancy Dark opened the original location next to Straubs six years ago, but is now located next to Schnucks in Woods Mill Plaza at the intersection of Clayton Road and Highway 141.

Along with many specialy items, the store also offers personal shopping, so just give the staff a call if you are interested.