Obituaries
Michael J. Roarty Dies; Ad Man Behind Bud, Michelob Slogans
Mr. Roarty was the son of Irish immigrants and worked for Anheuser-Busch his entire career.
Michael J. Roarty, an award-winning ad man whose work was behind famous slogans such as "This Bud's For You" and "Weekends were made for Michelob" has died.
A visitation for Mr. Roarty will be from 4 to 8 p.m. Wednesday at Bopp Chapel, 10610 Manchester Road in Kirkwood, with a funeral Mass at 10 a.m. Thursday at St. Clement of Rome Roman Catholic Church, 1510 Bopp Road in Des Peres.
The St. Louis Post-Dispatch, in its obituary, said Mr. Roarty, 84, suffered a heart attack at his Town and Country home on Friday and was pronounced dead later at the hospital.
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The funeral announcement by Bopp Chapel noted that Mr. Roarty was the son of Irish immigrants and had spent 43 years working with Anheuser-Busch, joining the company while he was still a student at the University of Detroit.
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